Well Level3 does have two hit singles, a website, and will be touring libraries this summer, but, yes, they are purely a fabrication of young adult novelist Hilary Weisman Graham for her book, Reunited (Simon & Schuster).
“When you see boy bands like One Direction created by stylists and publicists, it suddenly becomes quite possible to create one of your very own. The question then became, can we use a fictional band to inspire kids to read some fiction about fans of said band?” –Author, Hilary Weisman Graham
Hilary Weisman Graham, Curious City, and Simon & Schuster invite you to:
Inspire Your Readers with a Boy Band!
● FREE chapters of the novel, Reunited
● FREE MP3’s from the band, Level3
● Chance to win a $50 Gift Certificate to TicketMaster to see the boy band of their choice.
How It Works
The poster and flyer asks readers to join Level3’s text messaging mailing list where they will receive fictional news about the band throughout the summer. The minute your readers sign on, they will get a link to free chapters of Reunited and Level3’s MP3’s. If your readers stay on until 9/1/12, they will be entered to win the $50 Gift Certificate to TicketMaster.
The text messaging service does not give any of the sponsoring parties the name or location of the participants and participants can easily sign off at any time.